giggo
WE'VE GOT THIS CAR THING DOWN CAMPAIGN
One of the early entrants into online car buying, giggo was formerly the car financing division of Mercedes-Benz. The research we did before the campaign was created revealed a business opportunity dangling right in front of the client’s nose. Fact is, NOBODY likes financing a car from the get-go.
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GIGGO: “The Split”
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GIGGO: “Cheat”
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GIGGO: “Bully”
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GIGGO: “Son”