When we won the North Texas TollTag business, initial research revealed drivers didn’t have any real affinity with the brand. Drivers pretty much thought about TollTags as a necessary evil. But, we discovered the TollTag has many benefits besides making paying tolls easy. TollTag drivers also get access to free 24/7 roadside safety service. TollPerks, a loyalty program that rewards drivers with points that can be traded for discounts on food, entertainment, auto repair, is also included with every TollTag. You can even use your TollTag to conveniently pay for airport parking. All things considered, owning a TollTag saves you trouble and helps you Get There Smarter.